OUR STORY
MUSIC MARKETING MASTERY
Project A&R was founded in late 2024 by emerging music mogul Blake Benson, with one mission: to bring real talent to the ears of millions.
After five years of success in digital marketing and social media, Blake turned his vision into a company. From growing pages like Hypeandhiphop to hundreds of thousands of followers, building communities for Overtime, helping build the digital presence of ONEFOUR and Emotional Oranges, working on tour campaigns for Glass Animals, and organically distributing content for Ed Sheeran and Sir Elton John, Blake has built rare music industry experience well beyond his years.
He’s also quickly become a trusted A&R figure - spotlighting talent early, consulting for major labels, and earning the attention of power players for his ear and instinct.
Project A&R’s vision is to become the world’s leading independent force in music and entertainment.
We’re here to disrupt, inspire, and elevate. Built for the fans, the artists, and the dreamers - we represent the ones chasing more. The ones going left when everyone else goes right.
This is for the people who want to leave a mark.
This is Project A&R.
OUR VALUES
PASSION
We live for what we do. Our obsession fuels every move - and it shows in the results.
INNOVATION
We don’t follow trends - we build what’s next. Always evolving. Always ahead.
CONNECTION
We’re not just a company—we’re a culture. Built for the people, by the people.
RESULTS
We measure success by one thing: yours. When you win, we win.
AUTHENTICITY
We're not here to blend in. We move with purpose, rooted in what’s real to us.
EMPATHY
We get it - because we've lived it. We see your vision and meet you where you are.